Speaking of social media, I’ve run across a couple interesting blog posts on uses of Twitter.
On the PR Squared blog, Todd Defren, a principal at the PR firm SHIFT Communications, suggests that if you want to succeed in PR, you’d better become an active Twitter user. Why? Personal branding, early info, and networking.
In a post titled, “How We Use Twitter for Journalism,” the ReadWriteWeb blog answers the question: How useful can communication limited to 140 characters be for serious journalism? How about uncovering breaking news, interviewing sources, requesting info/help, and promoting your stories?
I’ve responded to a couple of tweets this week calling for ideas/help, and I’m thinking this is an excellent use of Twitter…kind of like an online “friend lifeline” or “shout out.”
May 15, 2008 at 10:42 am
So how is this helpful for journalists? I signed up and started using it. Found some friends that also use it, so I’m just wondering how it could be useful for people in this profession. It’s a lot of fun though.
May 15, 2008 at 6:05 pm
It’s depends to who you follow. If you follow folks who share your professional interests, you get a heads up on what they’re thinking and doing…which can mean hearing about things before the rest of the world. If you’re in the news/PR biz, that can be helpful.
I’m also seeing people send out a “tweet” to their followers when they need help on something — a source/contact, background info for a story, technical help, etc. Again, depending on who’s following you, it can be another way to get a quick response when you need a bit of help.
June 18, 2008 at 8:00 pm
Somehow i missed the point. Probably lost in translation
Anyway … nice blog to visit.
cheers, Orthotist.