A Twitter shout out?

Speaking of social media, I’ve run across a couple interesting blog posts on uses of Twitter.

On the PR Squared blog, Todd Defren, a principal at the PR firm SHIFT Communications, suggests that if you want to succeed in PR, you’d better become an active Twitter user. Why? Personal branding, early info, and networking.

In a post titled, “How We Use Twitter for Journalism,” the ReadWriteWeb blog answers the question: How useful can communication limited to 140 characters be for serious journalism? How about uncovering breaking news, interviewing sources, requesting info/help, and promoting your stories?

I’ve responded to a couple of tweets this week calling for ideas/help, and I’m thinking this is an excellent use of Twitter…kind of like an online “friend lifeline” or “shout out.”