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We’ve been talking about using Linked In as a networking/resume-sharing site, but you might want to consider another candidate: Pinterest.

A recent article on the NACE (National Association of Colleges and Employers) website discusses how students can use this content-sharing social media website for self-promotion.

The article quotes Thom Rakes, career center director at the University of North Carolina Wilmington, who says he sees “two ways students can use Pinterest to enhance their job-search efforts — as a tool to research potential employers and as means … to market themselves.”

What makes Pinterest so different from other social media options is that it’s “a strictly visual medium in a world of text-based job-search tools,” noted a social media manager, who suggested that college students use it to create portfolio boards featuring examples of their work.

For other suggestions on using Pinterest, read Using Pinterest as a Job Search and Branding Tool.

Posted in career, social media. Tags: , , , , . Comments Off

Social media

I was browsing around Slideshare this evening and ran across an interesting four-part slide series, Social Media: A Guide for Journalists, by Mindy McAdams, a journalism professor at the University of Florida, Gainesville. Her presentation includes a link to ASNE’s (American Society of Newspaper Editors) guide on the “10 Best Practices for Social Media,” which might be of interest to some of you.

For fun (and education), you might also want to check out this blog post on “Five infamous social media PR disasters and how to avoid them.”

Getting Linked

You’ve been experimenting with some form of social media for the past couple of weeks, and written about that experience (I hope!) for this week’s blog post. Now I’d like you to add one more social media experiment to the mix: a Linked In page.

Some of you brought up the potential problems posed by MySpace and Facebook accounts for people who may be looking for a job soon: these pages tend to focus on the fun side of your life and may not create a good impression on potential employers. Linked In offers a solution to that problem. It’s a more professionally oriented social networking site…more like having your resume and potential jobs network online.

So this week, please establish a Linked In account and set up a page on the site.

Also, if you haven’t yet created a link list on your blog, now’s the time to do it. Here’s what you should have in a links list in your blog’s sidebar:

  1. A link to this blog
  2. A link to your class web page
  3. A link to your Linked In page
  4. A link to your social media page of choice (your MySpace, Facebook, Twitter or Flickr page, etc.)
  5. Links to the blogs you’ve been following for this class
  6. Links to a few of your classmates’ blogs (optional)
  7. Links to a few web sites that you find useful and/or interesting (optional)

Here’s how to do it in Blogger: In your dashboard, click on the Layout tab, then click on “Page Elements.” You should see an “add an element” link on the upper right side. Click on that and select the “link list” option (and any other options that sound good).

Also, please make sure you’ve got links to your video project on your class blog (in a blog post) and on your class web page.

Posted in assignments, class info. Tags: , , , . Comments Off
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